With our expertise and finger on the pulse, we are well equipped to identify development sites that meet your needs and exceed your expectations.
Quality sites are not easy to come by, detailed research is key to sourcing and understanding the full potential of a site.
The viability of any site is key. In-depth analysis includes; marketability, product mix, competitor analysis and general market conditions.
Our detailed understanding of the market and history of any site allows us to negotiate the best outcome for our clients with the most favourable conditions.
Our expertise means we can add value to any project or inhouse team to ensure you are getting every dollar from your development and the most from your team.
CREATIVE & MARKETING
The development and management of a focused marketing campaign is critical to the success of any development.
We develop the strongest possible branding and marketing collateral to make your development stand out, and prospective buyers can identify and remember your offering.
We develop the required sales aids tailored to achieving your goals. These include websites, CGI’s, display suites, finishes boards, research, content, and print, social and digital marketing.
A precise marketing strategy needs to be created as the first step in ensuring set out goals are met and exceeded. This strategy forms the DNA of your branding and associated collateral.
Our expert team can ensure that any of your purchases have a seamless experience. We can also control the rental values in any development to help maintain returns and thus sustain prices.
CONSULTING & TRAINING
We can add value at any step of a development and within any micro or macro component. Our knowledge can also be transferred to your team through training in your selected component.
Our research can be used to identify key areas to target, to better understand your market place or as a marketing tool.
Getting this right is the single most important thing once a site is secured. You only get to launch your development once and all the good (and expensive) work done regarding design, marketing and planning can all be undone with incorrect pricing.
Your objective can only be achieved with the appropriate strategy which is rarely the same across projects. We help in constructing an overall strategy which will secure the long-term success of your development as well as individual strategies for each site.
If you have an internal sales team or would like to set one up, we can train and develop the systems required for you to do so successfully.
SETTLEMENT & HANDOVER
We can create an experience your purchases remember and tell others about. We can manage the pre-settlement inspections, defect list and communication with your purchases to ensure a smooth and happy settlement.
We use the latest technology to assist in reporting and marketing. Know instantly – average cost of sale, availability, settlements, pricing across the life of a development and more.
Once the prep work has been done, our skilled internal sales team along with our distribution partners allow us to launch a development knowing we will achieve and exceed targets.